The Promotional Seed Packets
The Rewards Card
This project is a rebrand of Munch, a vegetarian, vegan, and gluten-free café in Oak Park, IL, a suburb of Chicago.
The restaurant itself is at once energetic, inviting, and quirky. The staff is friendly, the food is fresh and bright, and the interior feels like a funky, eclectic friend’s house. This all comes together to create a unique atmosphere this is a strong foundation for the brand. This presented an opportunity to create a visual identity that communicates the great atmosphere of the restaurant, and can appeal to families as well as a more youthful audience without alienating its core market.
I designed a logo, brunch menu, a set of three promotional seed packets, and a rewards card.